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NGFA E-Alert
New Survey on Worldwide Consumer Attitudes on Biotech Foods Reveals Concerns

July 14, 2000
 

A new survey released at last week's international agricultural biotechnology conference in Toronto, Canada, found that at least half of consumers in seven of eight countries polled view foods containing biotech ingredients negatively. Conducted by the Angus Reid Group Worldwide, the survey questioned a total of 5,000 consumers in Australia, Brazil, Canada, France, Germany, Japan, the United Kingdom and the United States about their perceptions about biotech foods. According to the study, more than half of consumers in Japan, France, Germany, Australia and Canada view biotech foods from a health and safety perspective, as do 44 percent of U.S. and 39 percent of British consumers surveyed. Only in Brazil, where the survey authors said awareness of the issue is the lowest among countries surveyed, do consumers view biotech foods as a science and technology issue. 

This survey, contrary to others released recently, found that 51 percent of U.S. consumers had a negative view toward biotechnology. That compares to 45 percent in 1998. The survey found consumer attitudes toward biotechnology most negative in Japan (82 percent), Germany (73 percent) and France (71 percent). Fifty-nine percent of Canadians surveyed expressed a negative view, compared to 45 percent two years ago. 

Most consumers surveyed indicated the principal benefits or advantages of biotech foods was production-related (31 percent), followed by better quality foods (15 percent) and less pesticide use (15 percent). Between 44-58 percent of consumers surveyed, depending on the country, said they still understand only "a little" about foods containing biotech ingredients. 

"At this point in the debate, consumers aren't yet convinced that genetically altered foods represent scientific advancement," said Joanna Karman, managing director of the Angus Reid Group's agri-foods division and co-author of the report. "They simply haven't made that leap yet. Most believe this is about health and safety. That's where we believe the debate should focus based on what consumers are telling us."